Our Services
Decision simulation, backed by
serious delivery capability
OutcomeLab is the front door. Software, data and geospatial delivery are the foundations that make the work credible, robust and useful.
Discuss a project →OutcomeLab
Fixed-scope decision-simulation reports for pricing, product, marketing, demand, staffing, location, competitor and policy decisions.
OutcomeLab is Simplutech’s decision-simulation consultancy. We use MiroFish-powered scenario modelling to help you compare what is likely to happen if you choose option A, B or C — and deliver a report you can act on.
Powered by MiroFish and delivered through Simplutech’s consultancy process, with bespoke domain modelling and reporting tailored to each engagement.
What we simulate
- Pricing & margin decisions
- Marketing budget allocation
- Product launch strategy
- Demand & staffing
- Competitor response
- Policy & service change
Typical outputs
- Executive summary & recommendation
- Scenario comparison report
- Risks, assumptions & sensitivities
- 30 / 60 / 90-day measurement plan
Software Solutions
Bespoke enterprise applications for complex business logic and large data volumes.
We design and build production-grade web applications, desktop tools, and APIs for organisations that have outgrown off-the-shelf software. Our work focuses on cloud-native architecture, robust data handling, and integrations that survive real-world operational load.
Typical engagements include rebuilding legacy enterprise systems on modern stacks, building bespoke back-office tools that automate manual processes, and integrating disparate business systems via clean API layers.
Technologies
- ASP.NET Core / C#
- React & modern JavaScript
- Node.js & Python services
- REST & GraphQL APIs
- AWS (EC2, RDS, S3, Lambda)
- Windows Server / IIS
Typical outcomes
- Replace fragile spreadsheets with auditable systems
- Cut manual processing time by 60–90%
- Integrate finance, ops, and customer data
- Deliver line-of-business apps on a fixed scope
Data Solutions
End-to-end data engineering, analytics, and AI-assisted workflows.
We build the data infrastructure that turns raw operational data into reliable insight. From cloud data architecture to automated reporting and AI-augmented pipelines, our focus is on systems that produce trustworthy numbers leadership teams can actually act on.
We have particular depth in spatial data — PostGIS pipelines, geographic ETL, and combining geospatial signals with conventional business data for richer analytics.
Technologies
- PostgreSQL & PostGIS
- Python (pandas, GeoPandas)
- AWS RDS, S3, Glue
- Power BI, Metabase
- OpenRouter AI / LLM integrations
- ETL & pipeline orchestration
Typical outcomes
- Single source of truth across systems
- Automated daily / weekly reporting
- AI-augmented document & workflow tools
- Spatial analytics combined with sales / ops data
Geospatial Solutions
Full-stack GIS consultancy with 16+ years of enterprise delivery.
We’ve delivered government-scale GIS systems, aerial imagery workflows, and web mapping applications across the UK and US. Our practice spans the full GIS stack — from data acquisition and transformation through enterprise administration to user-facing web applications.
Past work includes Welsh Government engagements (via RMSI), US enterprise GIS clients, and Streetwise.net. Security-cleared (SC) where required.
Technologies
- ArcGIS Enterprise & ArcGIS Online
- ArcPy & GDAL automation
- GeoServer / MapServer
- OpenLayers, Leaflet, MapLibre
- Aerial imagery workflows
- Spatial data infrastructure (SDI)
Typical outcomes
- Enterprise GIS administration & uplift
- Automated aerial imagery processing
- Public-facing and internal web maps
- Spatial data quality & lineage
Why these belong together
Many decisions are not just questions; they are systems. Pricing depends on customers. Service change depends on geography. Manufacturing depends on suppliers and demand. OutcomeLab connects the decision to the data, systems and places that shape it.